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Gwen Brewer is a manufacture's sale representative who specializes in flooring for commercial designers and architects. Catering to a long list of clients, Gwen needed
a visually impactful solution to introduce new product lines to her audience. The solution encompasses the utilization of lifesyle product photography and select industry
specific content to peek the interest of the designers and architects.
The secret to her success is the ongoing marketing strategy we've provided for her. The bi-monthly rollout of these new product announcements has created a new awareness for her clients and
exposes them to new ideas and applications.
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-Logo This logo, created from the silhouette of Gwen, her name, and her catch phrase "It's About Tile", is a direct example of personal marketing.
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-Email Marketing Each email features new product from different manufactures. The information provided is intended to capture interest, peek curiosity, and generate new
ideas.
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-Online Forms The implementation of online forms have greatly reduced the need for paper, increased response time, and order fulfillment.
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